W Hotel’s Turn it Up for Change
Produce an ongoing series of events linking W Hotels to the LGBT consumer. Events include concerts, networking events, pride parties and fundraisers as well as the creation of a socially aware music video with Jennifer Hudson. Created massive amounts of unique content for press and social media with single events resulting in over 30M social media impressions.
Partners
Services
Design, strategy, talent procurement, marketing, guest curation, content creation, social strategy, press procurement